Fenty Beauty's Must-Have List: From 52 shades of foundation to diamond highlighter, covering all your makeup needs.

🌟 Introduction: More Than Just a Celebrity Brand, a Beauty Revolution

When Rihanna launched Fenty Beauty in 2017, no one expected the brand to redefine "beauty inclusivity"β€”its 52-shade foundation broke down skin tone prejudices, offering a perfect shade for everyone from cool-toned fair skin to deep skin tones. It sold a staggering $72 million in just one month and was named Time magazine's Best Invention of the Year. Today, Fenty Beauty has long surpassed the "celebrity brand" label, becoming a benchmark for makeup that speaks for itself. Today, let's review the core products that beauty enthusiasts keep repurchasing, from foundation to lipstick, each embodying Rihanna's "dare to play, dare to be beautiful" philosophy.

🌿 Foundation: The 52-Shade Miracle, Creating a Filter-Free Natural Skin

Foundation is Fenty Beauty's trump card, emphasizing "suitability for all skin types + ultimate adherence"β€”a safe bet you can't go wrong with any of them! 1. Pro Filt'r Soft Matte Long-Lasting Foundation (52 shades)

πŸ”₯ Bestseller Reasons: The brand's signature product, a 4.4-star rating, and a "sold-out king" that sells one bottle every 3 seconds globally.
Key Highlights: 52 shades covering cool, warm, and neutral tones, from the lightest 100 to the deepest 690, ensuring a perfect match for both Asian cool-toned fair skin and African dark skin. The texture is silky smooth and soft matte, blending seamlessly into the skin. It offers medium to high coverage, naturally concealing acne scars and redness. It lasts for 8 hours without fading, and even after the T-zone gets oily, it creates a creamy, radiant finish for combination/oily skin. Suitable for skin types: Ideal for combination and oily skin; dry skin can also use it with a primer.
Price:

46.6 (often 30 or 28)

2. Eaze Drop Soft Focus Foundation (25 shades)

✨ Innovative Black Technology: "Liquid Smoothing" Miracle, the ultimate in natural-looking makeup

Key Highlights: The 25 shades feature a "lightweight, soft-focus" finish. The texture is like melted ice cream, extremely fluid, instantly transforming the skin into a matte finish, making pores and fine lines invisible. While the coverage is relatively weak, it provides excellent evenness of skin tone, suitable for everyday makeup looks aiming for "naturally good skin." It's also safe for sensitive skin (fragrance-free formula). Hidden Use: Mix with a small amount of concealer for a balance of lightweight coverage.
Price: $44.3

3. Invisimatte Matte Setting Powder

πŸ’§ Oily Skin Savior: A setting technology that "welds" your base makeup!
Key Highlights: A 4.5-star rated oil-control champion. The powder is so fine it's almost invisible, doesn't leave a white cast or cake, and the pressing application instantly absorbs oil, leaving a luxurious velvety finish. In a real-world test at 30℃ + hot pot, after 6 hours, the T-zone only showed slight oiliness, and after touch-ups, it remained clean and fresh. Dry skin can also use it selectively (under the eyes, around the nose). Bonus points: Fragrance-free, sensitive skin friendly, can be used as a baking powder.
Price: $44.3 (A travel size is available, super convenient for touch-ups)

πŸ’„ Lip Makeup: From everyday to party, covering all your lip color fantasies

Fenty Beauty's lip makeup line is practically a "shade museum," from glossy to matte, from everyday nudes to eye-catching glitter, each one is sure to generate buzz.

1. Gloss Bomb All-Purpose Lip Gloss (16 shades)

🌟 Global Bestseller: 4.7 stars, Rihanna's favorite

Key Highlights: The "all-purpose" name is truly fitting! 16 shades covering popular colors like nude pink, orange-red, and berry. The texture is a hydrating, glossy glass finish that doesn't dry out the lips and even slightly plumps them. The most popular #Fenty Glow is a peachy nude with gold shimmer, flattering for warm skin tones and suitable for everyday wear or dates; #Flamingo Fling is a vibrant pinkish-orange, perfect for summer. Hidden advantage: Contains moisturizing ingredients, creating a dewy finish when layered over matte lipstick.
Price: $25.7

2. Icon Velvet Liquid Lipstick (12 shades)

πŸ’‹ Luxurious Matte Finish: 4.1 stars, long-lasting and transfer-free
Key highlights: The velvety texture is smooth and non-drying, forming a luxurious matte finish after application. The color is highly pigmented, covering the entire lip color in one swipe. #Stunna Lip Paint is a classic true red, flattering and suitable for all skin tones; #Uncensored is a bold berry color, perfect for parties. It lasts for 6 hours with minimal fading, only slightly transferring when drinking water, and is easy to remove. Suitable for: Formal occasions, a top choice for autumn/winter makeup
Price: $33.8

3. Gloss Bomb Oil (8 shades)

✨ New Dark Horse: 5.0 stars out of 5, 8-hour moisturizing
Key Highlights: A new 2-in-1 product combining lip oil and lip gloss launched in 2025. All 8 shades are low-saturation and gentle, with a moisturizing texture like a serum oil that locks in moisture for 8 hoursβ€”a dream come true for those with dry, chapped lips! #Cherry Drip is a cherry color with fine shimmer that brightens the complexion; #Vanilla Glow is a nude, transparent color that looks good even without makeup. Bonus Features: Contains Barbados cherry extract + Vitamin E, lip care + color payoff in one!
Price: $30.3 (Limited edition, first come, first served)

✨ Highlighter & Contouring: A must-have for creating a sophisticated look, instantly giving you sculpted features!
Fenty Beauty's highlighter and contour line is a favorite among makeup enthusiasts. Highly pigmented and with an amazing shimmer, it lets you easily create a sculpted silhouette.
1. Diamond Bomb Highlighter (3 shades)

πŸ”₯ A must-have for making a statement: 4.6-star rating, dubbed the "shiniest highlighter"!
Key Highlights: A soft, bouncy texture reminiscent of mashed potatoes. Slightly powdery when picked up, but the effect on the face is stunning! The uncolored silver-white shimmer particles sparkle like crushed diamonds. Apply to cheekbones, brow bones, and cupid's bow to instantly enhance facial contours. Absolutely gorgeous under lights, perfect for parties, concerts, and other eye-catching occasions. However, those with blemishes should be cautious, as the glitter can slightly enlarge pores. Popular shade: #All-Over Diamond Veil, versatile and suitable for all skin tones.
Price: $50.1

2. Killawatt Freedom Highlighter (9 shades)

🌈 A top choice for makeup enthusiasts: 4.7 stars, a super practical dual-color palette.
Key highlights: 9 shades, available in both single and dual-color options, fine powder, and high pigmentation. Highly recommended: #Mean Money & Hutla Baby dual-color palette. Mean Money is a subtle champagne color (for everyday highlighting), while Hutla Baby is a bold champagne gold (for party sparkle). Two uses in one palette, suitable even for warm skin tones. Besides being used as a highlighter, it can also be used as an eyeshadow for brightening, making it incredibly versatile. Suitable for: Makeup enthusiasts who enjoy experimenting with different makeup looks
Price: $46.6

3. Match Stix Contouring Stick (9 shades)

πŸ“ Beginner friendly: 4.3-star rating, precise contouring without fail
Key highlights: Smooth and easy-to-blend cream texture, 9 shades to suit different skin tones, from light gray-brown to dark brown. #Amber is a popular shade, suitable for Asian yellow skin tones, used for contouring the nose and jawline naturally without looking harsh, avoiding an awkward "beard" effect. Features a twist-up applicator design, no need to sharpen, even beginners can easily control the amount used.
Usage tips: Blend the edges with your fingertips for a more natural transition
Price: $37.3

🌍 Brand motto: Beauty for All
Rihanna said, "I want to create beauty products that make everyone feel valued and celebrated." Fenty Beauty has lived up to its promise – from its 52-shade foundation to its 9-shade contour stick, from its sensitive-skin-friendly formula to its portable touch-up design, every product embodies the concept of "inclusivity." Whether you have oily, dry, cool-toned, or dark skin, you can find your perfect makeup look here. πŸ›’ Shopping Tips: Foundation Shade Selection: We recommend checking the "Shade Guide" on the official website first, choosing according to your skin tone (warm/cool) and depth. If unsure, you can buy samples to try them out. Lip Makeup: For everyday wear, choose Gloss Bomb or Gloss Bomb Oil; for formal occasions, choose Icon Velvet. Discount Opportunities: The official website often has limited-time discounts (such as 30% off foundation, buy-one-get-one-free promotions). Tmall Global and Sephora also have similar promotions, making it even more cost-effective to buy. If you're still undecided about which product to buy first, why not start with the "beginner combo" of Gloss Bomb lip gloss + Pro Filt'r foundation to experience the charm of Fenty Beauty? Feel free to share your favorite Fenty products in the comments!

Back to blog